Destroying Barriers in the Media

http://www.youtube.com/watch?v=9kiJQEPhuHU
http://www.youtube.com/watch?v=ARZ0k3Ok_Xk&feature=related http://en.wikipedia.org/wiki/Josh_Thomas_(comedian)
Josh Thomas is a well-known comedian from Brisbane, Australia. He works with many media aesthetics such as radio, television, and stand-up. Josh is well-known for being a gay rights activist as well as being gay himself. The media sources listed really made me consider how media in our society is changing; it is becoming more open to homosexual relationships. This change is subtle, but it is happening. I highly doubt we as consumers will see any popular product ads that advocate gay relationships any time soon, but hopefully the media will aid this in becoming a more acceptable concept within society. This made me think of Media Concept # 5 - Media contains ideological and value messages. I made this relation because the media sources provided have proved how the media affects the way we view and judge stereotypical society: Society has thus forth not incredibly accepting of gay relationships because the media, even from fifty years back, has not implicated it to be normal. The media presented such values as the presentation of a good, healthy family: The maternal, responsible mother, the masculine father, and responsible kids.

I believe that if the media can gradually incorporate the idea that gay relationships are okay into their content, then they can benefit from that because it gives them a larger target audience, as well as promoting the concept. After all, fifty years ago there were rarely ads with African Americans shown, and now they are shown widely in media advertising. This publication of ideas contributed to the breaking down of barriers between racial cultures, so why can't it do the same with homosexuality?